Digital
Reputation Management

REPUTATION MANAGEMENT

• Review Management

  Review Management

  Innovative, simplified review management solutions, for you to build relationships and make it sustain.

• Event Marketing

  Event Marketing

  Businesses spend tens if not hundreds of thousands of dollars on each event. MinoriLabs can help you maximize outcomes from this investment by driving up pre-event promotion, at-event engagements & traffic and post-event nurturing for opportunities. We combine our content development, graphics design, web development and material sourcing skills to make your events a success.

• Brand Mentions

  Brand Mentions

  We help you identify, collaborate, and coordinate with the right partners to burnish your brand’s reach and reputation.

• Net Promoter Score

  Net Promoter Score

  We gather customer insights, find NPS or net promoter score and build automated workflows. The workflows can redress issues and provide support or to compensate for poor experience. The benefit of automating it is that it helps address poor NPS early and create a better overall customer experience.

• Social Listening

  Social Listening

  MinoriLabs helps you gather meaningful insights about your brand, the market, your competitors or even the kind of problems your audience are looking to solve. Defining what to listen for, gathering useful data and using the data to derive specific intelligence can help take business decisions, refine strategy, or even guide the conversation with your prospects.

• Social Media Marketing

  Social Media Marketing

  Marketing to users of social media platforms needs a combination of copy writing skills, graphics design and analytics to make it work. MinoriLabs provides all such skills along with the expertise in the most contemporary tools to help our customers harness the potential of the social media.

• Sentiment Analysis

  Sentiment Analysis

  We have the skills and technology partnerships that help you gather emotional intelligence from conversations on forums, user communities and social media. Our opinion mining capabilities can then help reshape your messaging or strategy that addresses the real-time dynamics in your customer’s experience.

• Negative Search Fix

  Negative Search Fix

  MinoriLabs helps you suppress unfair or invalid negative content and bring relevant or positive content up in the search results. Misguided users or mischievous decoys can hurt reputation through negative reviews or posts. Structured response that involves three stages – Tackle, Dribble & Layup, can help address the impact of such negative content.

• Search Optimization

  Search Optimization

  Organic search is the most scalable form of traffic for any website. Optimizing the page for search engines is an important yet often misunderstood activity. We do not focus on tricking the search engines to bringing the website up in the SERP. We focus on creating a website and optimizing it for context, relevance, audience value, searchability, user experience and performance.

• Search Syndication

  Search Syndication

  With 43% of searches happening outside of search engines, it becomes important to target ads in those properties where searches are happening. MinoriLabs can help you set up campaigns on Search Syndication platforms to maximize reputation and revenue generation.

• Content Suppression

  Content Suppression

  Targeted content suppression can improve visibility over competition or negative content. We have expertise in building accurate, engaging, positive, ethical, and original content that ranks high on authority. We deploy content with sophisticated technical search friendliness and ensure that good content trumps negative content.

• Audience Experience Management

  Audience Experience Management

  Does your CRM (Customer Experience Management) strategy capture the imagination of your customer? MinoriLabs shapes your content and digital platform the way your customers want it.

• Rebranding

  Rebranding

  MinoriLabs helps our customers manage a constantly evolving brand as it responds to market dynamics or changes in its business environment. We understand our customer’s brand philosophy and instill it in all communication efforts. Our checklist driven process leaves no stone unturned as you mature as a brand.

• Employer Branding

  Employer Branding

  We help you with all the marketing support in content creation, channel monitoring, and feedback management to engage your past, current, and future talent. We ensure your talent acquisition teams always have plenty to choose from.