Marketing Support for Vending & Dispensing Solutions Provider
Introduction: In this case study, let us delve into how MinoriLabs partnered with a prominent vending and dispensing solutions provider to enhance their digital presence across 14 diverse business units. Customer Background: Our client is a leading manufacturing group with a strong foothold in vending and dispensing products. With an impressive portfolio of 14 different […]
eCommerce Support for Vending & Dispensing Solutions
Customer Background: A prominent paper processing machinery manufacturer, operating under the umbrella of a renowned global conglomerate. Business Challenge: The customer aimed to introduce a new paper shearing knife tailored for smaller plants. However, they faced a critical hurdle. Their existing machinery series was perceived as a premium product, creating a perception gap for entry-level […]
Marketing Support for Paper Processing Solutions
Customer Background: A leading paper processing machinery manufacturer, operating as a vital division within a global conglomerate. Business Challenge: The customer embarked on launching a novel paper shearing knife, tailored for smaller plants. However, an obstacle stood in their path – the preexisting machinery series was perceived as a premium product, ill-suited for entry-level and […]
Marketing Support for Industrial Curing Equipment Manufacturer
Customer Background: A prominent UV irradiation equipment manufacturer, holding the distinction of being North America’s largest within a $23 billion German conglomerate. Business Challenge: The customer’s objective was clear: to amplify revenue streams from large businesses generating under $100,000 in annual revenue. Objectives and Measures of Success: The core objectives were twofold – first, to […]